Sunscreen is often considered an essential part of skincare, but are the products we use truly protecting us? Fashion creator and beauty influencer Ishita Mangal recently delivered a much-needed reality check, urging Indian consumers to rethink how they buy sunscreen. Her viral video exposed a shocking truth: many sunscreens sold in India offer little to no real protection against harmful UV rays.
The Misconception About SPF
For years, SPF (Sun Protection Factor) has been the main focus of sunscreen marketing. While SPF is crucial for shielding against UVB rays— the ones responsible for sunburn— Ishita explains that it is particularly essential for people with lighter skin tones, as they have less melanin.
Indian skin, on the other hand, has higher melanin levels, which provide some natural defense against UVB rays. However, this doesn’t mean we’re fully protected. The real concern lies with UVA rays, which penetrate deeper into the skin, causing premature aging, pigmentation, and long-term damage. This is where PA+++ ratings become crucial.
PA+++ Matters More Than Just SPF
According to Ishita, the key to buying an effective sunscreen is not just looking at the SPF rating but ensuring it has PA+++ protection. The PA (Protection Grade of UVA) system measures how well a sunscreen blocks UVA rays, and PA+++ or higher is the ideal standard for Indian skin.
She warns that many brands mislead consumers with flashy packaging and exaggerated claims. Some best-selling sunscreens in India have been found to contain no active UV protection—just water. This raises concerns about the lack of regulation in the Indian skincare industry and highlights the need for consumers to be more informed.
How to Choose the Right Sunscreen
To avoid falling for ineffective products, follow these simple steps:
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Flip the Bottle & Check the Label – Don’t rely on the front packaging; always read the back label for PA ratings and active ingredients.
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Look for Key Ingredients – Effective sunscreens should contain UV-blocking agents like zinc oxide, titanium dioxide, avobenzone, or Tinosorb.
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Ignore Influencer Hype – Just because a sunscreen is promoted by an influencer doesn’t mean it’s effective. Always research the formulation.
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Beware of Fake Claims – If a sunscreen lacks an ingredient list or PA rating, it’s likely ineffective.
Why Skincare Awareness Matters
Ishita’s message is a reminder that education is more powerful than endorsements. Indian consumers deserve high-quality skincare products that truly protect them. By being aware and making informed choices, you can ensure your skin stays healthy, youthful, and shielded from harmful sun damage.
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So next time you buy a sunscreen, don’t just pick the most popular one—flip the label, check the PA rating, and protect your skin the right way!
