From July 15, only real creators get paid; AI voiceovers and copied content are out.
Let’s be honest, YouTube has become a minefield of AI voices, low-effort news videos, and faceless edits. And as a viewer, it shows. The charm of YouTube was always in its humanness, right? The raw voiceovers, the rants, the vlogs that feel like conversations. However, over time, the platform became cluttered with auto-generated content.
Now, YouTube is stepping in.
Starting 15th July, they’re drawing a bold line in the sand: no more monetisation for videos with AI-generated voiceovers, reused news content, or mass-produced slideshows. In simple words, if it’s not you, it’s not going to earn you.
So, what is monetisable now?
If you’re showing up, whether it’s your face, your voice, or your opinion, you’re safe. YouTube wants to pay creators who actually create. That means:
- Talk to your audience.
- Share your perspective.
- Avoid relying on copy-and-paste scripts or robotic narration.
Even if you’re covering trending news or commentary, your voice should be in it. Your take matters more than ever.
Why does this change make sense?
From a creator’s point of view, it might feel restrictive. But honestly, it’s a good thing. Because originality should count. YouTube is trying to clean up the noise and give space to people who are building something meaningful, not just gaming the system.
If you’ve been putting your heart into your content, scripting, editing, narrating, and showing up consistently, this is your win.
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My two cents
As someone who loves the creative space, I see this update as a reminder: tech can assist, but it shouldn’t replace. AI tools are great for support, but when it comes to connecting with people, nothing beats your own voice. This update isn’t the end, it’s the start of a more authentic creator era.
So, to all fellow creators: the algorithm might be shifting, but the rule is simple be real, be original, and your audience (and YouTube) will value you for it.
