Parul Gulati, known for her acting and entrepreneurial journey, just made her Cannes red carpet debut impossible to forget. Walking the prestigious Cannes Film Festival 2025 red carpet, she wore what is now being dubbed “the viral braided hair dress”. And no, it’s not just a nickname. The dress was literally made of braided human hair—an idea born straight out of her brand’s DNA, Nish Hair.
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Attending the ‘Eddington’ screening on May 16, Parul stunned in a black strapless gown sculpted entirely from thick braids. Designed by celebrity stylist Mohit Rai and designer Riddhi Bansal, the statement piece took over a month to craft. The result? A head-turning silhouette featuring a sweetheart neckline and asymmetrical hem, with braided fringes flowing all the way down.
What makes this moment even more special is that Parul herself conceptualized the dress. As the founder of Nish Hair—a brand offering hair toppers, wigs, and clip-in extensions made from 100% human hair—she wanted her Cannes outfit to represent who she is at her core. Speaking to India Today before her appearance, she shared, “I wanted to wear something that screams Parul Gulati. Something no one else could pull off.” And she did exactly that.
The dress wasn’t just a fashion statement; it was a celebration of her journey as a female entrepreneur. Crafted by 12 skilled artisans, the piece required countless hours of detailed work to bring her vision to life. It wasn’t just stitched; it was sculpted—making it one of the most talked-about outfits of the festival.
Parul kept the rest of her styling simple, letting the dress remain the star. She ditched the necklace, tied her hair in a sleek bun, and wore a pair of dazzling earrings. Her makeup was soft and minimal, adding just the right amount of glam without overpowering her bold choice of attire.
Interestingly, this isn’t the first time the fashion world has played with braided hair as a material. Brands like Schiaparelli have already turned heads with their braided hair necktie, famously worn by Karan Johar. But Parul’s creation feels more personal, more authentic—like a full-circle moment for someone who built an entire business around hair confidence.
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In a world where red carpet looks often blur together, Parul Gulati’s braided hair dress stands out as a symbol of personal branding done right. It’s not just a dress; it’s a story of creativity, risk-taking, and staying true to who you are.